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Openings
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UAE
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February 15, 2025

Brand openings delivered at Silicon Central

Vindico Retail delivered the fit-outs for a run of brand stores at Silicon Central Mall in Dubai, including Essenzi Perfumes, Softly and Thaifoon by Warinda.

Typographic card reading "Six brands, one mall, one delivery team."

Silicon Central Mall in Dubai has been the site of a series of brand openings delivered by Vindico Retail. They include Essenzi Perfumes, Softly, Trendy Toys, Thaifoon by Warinda, Anatolia and Aiya Burger.

Each brand engaged Vindico separately for its own store, across perfume, confectionery, toys, and restaurants.

A mall's character is built one store at a time. Doing a run of them in the same property means we know the landlord's process and the unit conditions before the next brand arrives.
Peter Row, Founding Director

The common thread is a single mall delivered through many individual brand projects, each with its own design and its own schedule.

Repeat work in one mall is where delivery gets faster. We know the approvals, the contractors and the hours.
Nihad Muzamil, Head of Delivery

Vindico's role was the design, project management and fit-out of each store. Each brand owns and operates its own store.

Vindico role
Vindico was engaged by individual brands to design, project-manage and fit out their stores at Silicon Central Mall.
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